About Us



Our mission is to be World Tackle Shop, the world's leading online supplier of sport fishing tackle and related products.


We have a quality control team with more than 20 years' experience. All the members have rich experience in the quality control of fishing equipments. Each step in the manufacturing process has been strictly monitored to guarantee the products' high quality.


DIABIA believes in giving anglers the best choice of popular and specialized fishing products, competitive prices, fast delivery, fair shipping charges, product support by a staff of experienced anglers, and superior customer service.

We recognize that what anglers want in a tackle store remains the same whether that store is down the street or online. DIABIA is and always has been a full stocking dealer, proudly stocking the products we sell.


Today DIABIA is a China leading Internet retailer of sport fishing tackle and related products. 
We cater to anglers nationwide with products for the spectrum of species and fishing techniques, from bass to carp, from ice fishing to off-shore trolling, from fly fishing for small brook trout to surf fishing for stripers. 
We are international fishing tackle brand authorized factory for the production in China.

 We look forward to the opportunity to earn your business and show you why Choose DIABIA is a smart decision.